The Attar Journal

Golden Ways saffron, rose and oud attar by Karvaan for festive occasions
Best Attars for Weddings and Festive Occasions: Picks for Her and for Him
Dressing up for a wedding or festival? Choose an attar that suits the occasion, from rose and tuberose for her to oud and saffron blends for him. Read more...
Shehad-e-Oud honey and oud attar by Karvaan for winter
Best Winter Attars: Warm Ittars for Men and Women
Cold weather calls for richer scents. Discover the best winter attars, from honey oud and tobacco vanilla to smoky incense blends, and how to wear them. Read more...
Gulab-e-Ishq pure rose attar by Karvaan, a floral attar for women
Best Attars for Women: Rose, Tuberose, Jasmine and Soft Floral Ittars
A simple guide to the best attars for women: rose, tuberose, night jasmine and soft lavender florals, and how to wear them for daily life, weddings and gifting. Read more...
Purple Oud signature attar by Karvaan, a bold oud attar for men
Best Attars for Men: A Guide to Oud, Woody and Warm Ittars
Looking for an attar for men? Here is a simple guide to oud, woody, tobacco-vanilla and honey attars, and how to pick one for work, evenings and festive occasions. Read more...
Lavender Oud attar by Karvaan with fresh lavender
Attar vs Perfume: Differences, and How to Apply Attar
Attar and perfume are not the same. Learn the differences, and the easiest way to apply a roll-on attar so it lasts. Read more...
Gulab-e-Ishq pure rose attar by Karvaan with fresh roses
How to Identify Pure Attar: 6 Simple Checks Before You Buy
Not every bottle labelled attar is the real thing. Here are six practical checks to help you spot a pure ittar before you buy. Read more...
Golden Ways attar by Karvaan with saffron, a gift-worthy ittar
The Attar Gifting Guide: How to Choose the Right Ittar Gift Set
Gifting an attar? Here is how to pick the right ittar gift set for family, friends, festivals and weddings. Read more...
Sukoon harsinghar attar by Karvaan with night jasmine flowers
Harsinghar (Parijat) and Rajnigandha Attar: A Guide to India's Night-Blooming Flowers
Two of India's most loved night-blooming flowers, harsinghar and rajnigandha, in attar form: what they smell like and how to wear them. Read more...